NERO Hotels was one of the sponsors of the ITT Conference 2017, held in Sorrento, Italy, this year.
More than 400 representatives of the British tourism industry received a NERO Lifestyle shopper containing the magazine and a discount voucher.
According to figures published by the Office of National Statistics in its Report Travel Trends 2016, the increase in visits to Italy by British tourists was 15.7% compared to 2015. In 2016, British people spent 2.4 billion pounds sterling on holidays, an increase of 16% compared to 2015.