NERO Lifestyle represents the pinnacle of Italian hospitality, a curated collection of extraordinary hotels situated in the world’s most coveted destinations. It is a union of luxury brands and exclusive events, all bound by a single mission: to craft unforgettable experiences that evoke emotions and leave an indelible mark.
Founded in 2012, NERO Lifestyle's vision is to elevate a select portfolio of hotels where luxury becomes a synonym for refinement and uniqueness. Our audience is discerning, comprised of High Net Worth Individuals who seek authenticity and uncompromising quality. Today, NERO Lifestyle has evolved into a broader strategic platform, expanding to include visionary brands and charitable organisations dedicated to meaningful causes.
From grand palaces to boutique hotels, luxury accommodations, and one-of-a-kind properties: the NERO Lifestyle Hotels collection aims to offer stays that exceed the expectations of even the most discerning guests, providing refined and personalized experiences in settings of comfortable luxury.
To connect partners with their ideal target, we sponsor and host exclusive events in Italy and beyond—ranging from gala evenings supporting charitable causes, to gatherings in the realms of music, fashion, finance, and even sporting tournaments and film screenings. Furthermore, we are the proud publishers of NERO Lifestyle Magazine, a publication that chronicles our journey, spotlighting our hotels and the brands that align with our ethos.
At NERO Lifestyle events and within our curated hotels, guests are invited to indulge in a carefully crafted selection of limited-edition, numbered champagnes.
More than just a brand, NERO Lifestyle is an invitation to immerse oneself in the very best of Italian hospitality and an elevated lifestyle. Being part of NERO Lifestyle means stepping into a world where elegance and authenticity converge, creating invaluable connections and new opportunities at every turn.